Media - what is it good for…

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Entries Tagged as 'microsoft'

Adobe Flash & Qualcomm deal - bad news for Silverlight

May 28th, 2008 ·

Adobe and Qualcomm announced a deal today to integrate Flash into the BREW developer platform.  The most significant parts are:

going forward Flash developers can count on Flash being present on Qualcomm powered handsets (most prominently Verizon’s handsets)
that there will be no Flash royalty that handsets will have to pay to include the Flash runtime which [...]

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Tags: Gadgets · microsoft · mobile · software · web

Seattle Sounders FC get XBOX Live sponsorship

May 28th, 2008 ·

A story in the WSJ this morning reports that Seattle Sounders FC has inked a deal with Microsoft to be the main shirt sponsor for the team.  The deal specifies that the team will wear XBOX 360 Live on their shirts.  I think this is a great match and I was hoping Microsoft would step [...]

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Tags: brand · microsoft · seattle · soccer

Microsoft Live Search Cashback is missing something…

May 21st, 2008 ·

Live Search has some legs I think.  Certainly MSFT has the ability to run with this for a while to see what works and tweak the model.  It’s like an auction where retailers bid in real-time (although I am not sure how real-time the backend is) for a customer by discounting the product to win [...]

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Tags: google · microsoft · search